Inspired slots come from Inspired Entertainment, a supplier better known in Britain for the machines in betting shops, pubs and arcades, and for virtual sports. Its online games, such as Centurion Big Money and Cops N Robbers Big Money, often share themes with those retail machines. Here is who Inspired is, how its games reach you and how to judge them.
Inspired Entertainment was founded in 2002, is headquartered in New York and is listed on Nasdaq (INSE).
Its UK arm, Inspired Gaming (UK) Limited, is regulated by the Gambling Commission under account 1090.
The company sells the same themes across betting shops, pubs and online casinos, and builds its online games in-house.
Online versions follow online rules: £5 or £2 stake limits by age, 2.5-second spins and no feature buys.
Founded
2002
Headquarters
New York, USA
Listing
Nasdaq (INSE)
Chief executive
Brooks Pierce
UK regulator account
Gambling Commission 1090
Main markets
UK and Greece
Who makes Inspired slots?
Inspired Entertainment is a business-to-business supplier: it doesn’t run casinos itself, it sells games, machines and systems to the companies that do. It was founded in 2002, is headquartered in New York and is listed on Nasdaq under the ticker INSE. Its chief executive is Brooks Pierce, and it employs around 1,020 people. Although the head office is American, its two biggest markets are the UK and Greece.
Most British adults have seen Inspired’s work without knowing the name. It supplies gaming machines to betting shops, pubs, gaming halls and other venues, and it is one of the best-known makers of virtual sports, the computer-generated races and matches shown in bookmakers. Online slots are a smaller but growing part of the business.
Inspired Entertainment: company and licence details
Detail
Record
Business segments
Gaming, Virtual Sports, Interactive, Leisure
UK company
Inspired Gaming (UK) Limited, registered in England and Wales
UK registered office
Burton upon Trent, Staffordshire
Great Britain regulator
Gambling Commission, account 1090
Malta
MGA Recognition Notice RN/106/2019; Inspired Entertainment (Malta) Limited holds MGA/B2B/724/2020
Online catalogue
300+ games on reference listings
Anyone can check account 1090 on the Gambling Commission’s public register. The steps are the same as for an operator, which our guide to checking a slot site’s licence walks through. The UKGC glossary entry explains what the regulator does.
The same slot in a shop, a pub and online
Inspired describes its games as omni-channel, meaning one theme can appear on a betting-shop terminal, a pub machine and an online casino. A theme that is familiar from the high street is a strong reason for an online player to open a game, which is why the approach suits the UK market so well.
What doesn’t carry over is the maths or the rules. A game in a betting shop is a different product, legally and mathematically, from its online cousin. The cabinet in a pub is built to a different machine category with different stake and prize caps. The online version has its own RTP, its own paytable and the online design rules. Treat any shared name as a shared look, not a shared return. Our pages on online slots vs bookies machines and online slots vs pub fruit machines set out the differences.
Retail machines vs Inspired online slots: the rules compared
Where
Maximum stake
Other key rules
Online slot, age 25+
£5 per spin
2.5 s minimum spin, no autoplay or turbo, no feature buys
Online slot, age 18–24
£2 per spin
Same online design rules
Betting shop B2 machine
£2 per spin (since April 2019)
Machine rules set by the Gambling Commission
Pub fruit machine (Category C)
£1 per play
Maximum prize £100
The point of the table is not that one is better. It is that the same character or name can sit inside very different products. Check the rules where you are actually playing. Our guide to fruit machine features explains the holds and nudges you meet on pub machines, which online versions handle differently.
Inspired online slots you are likely to see
Inspired says its online games are built in-house in HTML5 and delivered through its Virgo remote gaming server, which also gives casinos free-spin and jackpot tools. Its site names titles such as Centurion Big Money, Cops N Robbers Big Money (including a Trick or Treat edition) and Big Bonus Booster. The Big Money label appears across several games, so think of it as a series name.
Centurion Big Money: a Roman-soldier theme, a close fit for players who like Roman slots.
Cops N Robbers Big Money: a cops-and-robbers theme with a seasonal Halloween edition; similar in spirit to heist slots.
Big Bonus Booster: a bonus-led title named on Inspired’s interactive page.
We don’t hold verified RTP, volatility or max win figures for Inspired’s online games, so we don’t quote any. Read each game’s help screen for the numbers.
How to read an Inspired slot before you play
Because published figures for Inspired’s online games are hard to find, the in-game information is your best source. These steps take a couple of minutes:
Open the game and tap the ‘i’, menu or help icon before placing a stake.
Find the RTP; it is usually near the bottom of the rules. Note whether it says the figure includes a jackpot.
Read the paytable and look at what five of the top symbol pays relative to your stake.
Check how the bonus triggers and whether any jackpot depends on stake size.
Look for a maximum win statement, and set your stake from your budget, not from the jackpot.
Our guide to reading slot game info shows where each of these items usually sits, and the paytable guide explains how to turn symbol values into pounds.
Inspired virtual sports and slots: the shared engine
Inspired’s virtual sports and its slots have one thing in common: both are driven by a random number generator. In a virtual race, the RNG decides the result before the animation plays; in a slot, it decides where the reels stop. In neither case can past results predict the next one, and in neither case does the look of the event change the odds. That is worth remembering if a slot shares a theme with a game you have watched in a bookmaker.
UK online rules on Inspired slots
Online, Inspired games follow the same British rules as every other studio. Spins take at least 2.5 seconds, autoplay and turbo are banned, and wins below your stake can’t be dressed up as wins. Stakes are capped at £5 a spin for players aged 25 and over and £2 for 18 to 24. Feature buys are not offered in Great Britain, and demo play needs age verification first. The UK slot rules guide covers each rule in turn.
Inspired slots: pros and cons
Advantages
Themes familiar from British betting shops and pubs
UK-registered company regulated by the Gambling Commission
Games built in-house for desktop, mobile and tablet
Seasonal editions of popular titles
Drawbacks
Few published RTP and max win figures outside the games themselves
Smaller online catalogue than the biggest studios
Shared names with retail machines can blur the difference in rules and returns
Not every casino carries Inspired games
Where to play Inspired slots online
Look for Inspired games at UKGC-licensed casinos, and check the help screen in each game for the RTP before you start. We can’t confirm the current Inspired line-up at our partners, so search their lobbies by title. The sites below publish clear welcome terms (18+, terms apply); our slot sites hub compares them.
We can’t confirm which Inspired games each partner lists today, so search the lobby before depositing. These UKGC-licensed casinos publish clear welcome terms; 18+, terms apply.
Coral and Ladbrokes are both run by LC International Limited (Entain). If you already hold an account with one Entain brand, you may not be able to open a new account with another; check the terms before signing up.
Significant terms: 18+. New players only. Offer runs 01/10/2026 to 01/02/2027. Deposit (certain types excluded) and bet £10+ on slot games to get 100 free spins (selected games, £0.10 each, 48 hrs to accept, valid 7 days). No wagering on free spin winnings. Deposits by Neteller, PayPal, Paysafe, Skrill, prepaid cards and certain debit cards do not qualify. Restrictions and T&Cs apply. GamCare.org.uk
Read the Coral reviewLicence: LC International Limited, UKGC account 54743. Offer checked 5 October 2026.
Significant terms: 18+. New customers only, from 14/11/25 until further notice. Certain deposit methods excluded. Deposit and spend £10+ on slots for 50 free spins a day during the first 10 days after first deposit and registration (max 500, £0.10 each, selected games, claim before 23:59 each day, valid 7 days). No wagering. Prepaid cards, PayPal, Paysafe, Neteller, Skrill and Moneybookers deposits do not qualify. Restrictions and T&Cs apply. GamCare.org.uk
Read the Ladbrokes reviewLicence: LC International Limited, UKGC account 54743. Offer checked 5 October 2026.
Significant terms: 18+. New UK customers (excluding Northern Ireland). First deposit only. Minimum deposit £10. 80 free spins on Big Bass Bonanza, £0.10 each. No wagering requirements; winnings paid in cash. Cannot be used with any other offer. Only available to players who arrive through the designated offer link. Full T&Cs apply. GamCare.org.uk
Read the PlayOJO reviewLicence: Skill On Net Limited, UKGC account 39326. Offer checked 5 October 2026.
18+. Gambling should be entertainment that costs money, not a way to make it. Set a deposit limit before you play: how to set limits. Free, confidential help: National Gambling Helpline 0808 8020 133.
Frequently asked questions
Who owns Inspired slots?
Inspired slots are made by Inspired Entertainment, Inc., a gaming supplier founded in 2002, headquartered in New York and listed on Nasdaq under the ticker INSE. Its UK business is run through Inspired Gaming (UK) Limited, which is regulated by the Gambling Commission under account 1090 and has its registered office in Burton upon Trent. The company sells games to casinos rather than running them, so you play Inspired titles at licensed operators. Our slot providers hub lists other suppliers with UK roots.
Are Inspired slots the same as the machines in betting shops?
Inspired online slots can share names and themes with betting-shop machines, but they are separate products with their own maths and rules. A B2 machine in a bookmaker has had a £2 maximum stake since April 2019, while online slots allow up to £5 a spin for players aged 25 and over and £2 for 18 to 24. The RTP, paytable and features can also differ. Always read the help screen of the version you are playing. Our online slots vs bookies machines page explains more.
What are the best-known Inspired online slots?
Inspired’s own interactive page names titles such as Centurion Big Money, Cops N Robbers Big Money, a Trick or Treat edition of Cops N Robbers, and Big Bonus Booster. The Big Money label runs across several games, so it works like a series name. Inspired’s catalogue is listed at over 300 games on reference sites, and casinos pick their own selection. We don’t quote RTP or max win figures for these games because we haven’t verified them. Check the help screen, as our game info guide shows.
Is Inspired Entertainment licensed in the UK?
Yes, Inspired Gaming (UK) Limited is regulated in Great Britain by the Gambling Commission under account number 1090. The group also holds Maltese approvals, including a Malta Gaming Authority recognition notice and a critical gaming supply licence for its Maltese company. A supplier’s licence doesn’t replace the casino’s own licence: the site you play at must also hold a current UKGC licence. You can check both on the public register using the steps in our guide to checking a slot site’s licence.
What RTP do Inspired slots pay?
We don’t hold verified RTP figures for Inspired’s online slots, so the reliable answer is to check each game’s help screen. Online slots in Great Britain must show their RTP, and casinos may run different versions of the same game, so the number can vary from site to site. Note whether the figure includes any jackpot contribution, because that lowers the share paid by the base game and free spins. Our RTP guide explains how to compare figures, and what a difference of one or two points costs.
Does Inspired make virtual sports?
Yes, Inspired is one of the best-known makers of virtual sports, the computer-generated horse races, football matches and other events shown in betting shops and on gambling websites. The results are decided by a random number generator before the animation plays, much as a slot’s RNG decides where the reels stop. Virtual sports are a separate product from slots, with their own odds and rules. If you want to understand how randomness works in both, read our guide to how RNG works.
Can I play Inspired slots on mobile?
Yes, Inspired builds its online games in HTML5, and its Virgo gaming server supports desktop, mobile and tablet play. That means you can open them in a phone browser or inside a licensed casino’s app, with the same balance and limits as on desktop. The layout may change slightly on a small screen, and rotating to landscape can make paytables easier to read. Our mobile slots page explains how apps and browsers compare for slot play in the UK.
Are pub fruit machines and online slots taxed differently for players?
No, players in the UK don’t pay tax on gambling winnings, whether they come from a pub fruit machine, a betting-shop terminal or an online slot. The difference between them lies in stake and prize limits and design rules, not in tax. A Category C pub machine is limited to £1 a play and a £100 top prize, while online slots have per-spin stake caps by age. Any duties fall on the operator, not on you. Our page on whether slot winnings are taxed has the details.
Gambling can be addictive. Free, confidential help is available 24 hours a day from the National Gambling Helpline on 0808 8020 133. Get support from GamCare or NHS gambling support, or block yourself from all UK-licensed gambling sites with GAMSTOP.
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